(Jan-2024) Latest Marketing-Cloud-Developer Dumps for Success in Actual Salesforce Certified
Changing the Concept of Marketing-Cloud-Developer Exam Preparation 2024
The Marketing-Cloud-Developer certification is a valuable asset for marketing automation professionals who work with the Salesforce Marketing Cloud platform. It demonstrates your expertise in designing and implementing data-driven marketing campaigns, managing customer journeys, and executing marketing automation solutions. Salesforce Certified Marketing Cloud Developer Exam certification also highlights your ability to work in a team environment and collaborate with other departments, such as sales, IT, and customer service.
NEW QUESTION # 84
What is the operational order of the Contact Delete process for Marketing Cloud?
- A. Delete initiated > Final deletion
- B. Delete initiated > Suppression phase > Final Deletion
- C. Delete initiated > Final deletion >Suppression phase
- D. Data identified > Suppression phase > Delete initiated > Account page
Answer: B
NEW QUESTION # 85
A developer is writing a query to select unique subscribers who opened any emails sent since the beginning of the previous day.
Which query would provide that result?
A)
B)
C)
- A. Option A
- B. Option C
- C. Option B
Answer: A
NEW QUESTION # 86
When appending data to links via Web Analytics Connector, which parameter should be used to track subscriber behavior?
- A. Email Address
- B. Contact Key
- C. Subscriber Key
- D. Subscriber ID
Answer: D
NEW QUESTION # 87
A developer created a landing page in CloudPages which return unique content when subscriber data is located on a related data extension. The developer does not know if all subscribers have rows in the related data extension, and want default content to render if no subscriber data is found on the related data extension. Which best practice should the developer follow to control the unique and default content?
- A. Use the DataExtensionRowCount function
- B. Use the RowCount function and an IF statement
- C. Use the Lookup, Row and Field functions
- D. Use the LookupOrderRows and Row functions
Answer: B
NEW QUESTION # 88
A developer is notified the View Email As Web Page (VAWP) link, when clicked, displays the message, The system is temporarily unavailable. We apologize for any inconvenience. Please try again later.
What could be a possible cause for the error
- A. The email used at the time of send was deleted, updated, or moved.
- B. The data extension used at the time of send was moved to another folder.
- C. The data in the data extensions used at the time of send was overwritten.
- D. The sender profile used at the time of send was overwritten.
Answer: C
NEW QUESTION # 89
NTO is reconsidering the requirement to have English, Spanish and French versions of their email campaigns.
They request a developer to create a query which aggregates clicks grouped by language of the recipient.
Language is stored in a Profile Attribute.Which two Data Views would be included in the query? Choose 2 answer
- A. _AllSubscribers
- B. _Subscribers
- C. _Subscribers
- D. _Click
Answer: B,C
NEW QUESTION # 90
NTO wants to trigger a receipt email via the SOAP API whenever a customer makes a purchase. Their developer wrote the call using the TriggerSendDefinition object and the Create method, but no emails have been sent during his initial testing. Which object and method should the developer use?
- A. TriggerSend object and Update method
- B. TriggerSendDefinition object and Execute method
- C. TriggerSendDefinition object and Update method
- D. TriggerSend object and Create method
Answer: D
NEW QUESTION # 91
NTO wants to exclude sends to specific subscribers based on a business rule, which is defined in an Exclusion Script. Which three types of sends would support this functionality? Choose 3
- A. Send Marketing Cloud Email in Sales or Service Cloud
- B. Journey Builder Send Email Activity
- C. Journey Builder Send SMS Activity
- D. Automation Studio Send Email Activity
- E. Content Builder Send Flow
Answer: B,D,E
NEW QUESTION # 92
A developer wants to add an image to Content Builder via the API and retrieve the image's published URL.
Which method should the developer use?
- A. Use the SOAP API to create a Porfoglio object and idenfity the Source property
- B. POST to the RESTAPI/asset/v1/content/assets and parse the FileProperties parameter
- C. POST to the REST API/asset/v1/content/categories and parse the Description parameter
- D. GET using the RESTAPI/asset/v1/content/assets and parse the FileProperties parameter
Answer: D
NEW QUESTION # 93
A developer wants to create a complex dynamic email with three different sections and four different possible content blocks In each section. The email will be sent to an audience of over one million contacts.
Which best practice should the developer use to ensure a blank email will not be sent?
- A. Send a test of every possible version using Test Send
- B. Review every possible version using Subscriber Preview
- C. Create separate emails for each version
- D. Confirm every version has default content
Answer: D
NEW QUESTION # 94
A developer is working on cross-channel campaign functions for the email team at Northern Trail Outfitters. They are reviewing available APIs for the different Marketing Cloud applications to determine the most appropriate solution for each.
Which application utilizes the REST API?
- A. Automation Studio
- B. Classic Content
- C. Content Builder
Answer: C
NEW QUESTION # 95
Northern Trail Outfitters (NTO) wants to determine the best identifier for subscribers across all channels.
What should be recommended5
- A. Email Address
- B. Contact Key
- C. Subscriber ID
- D. Mobile ID
Answer: B
NEW QUESTION # 96
A developer wants to set a variable to use a field from a Sendable Data Extension.
Which two options could be used in an AMPscript block to set the variable as a 'First Name" field from a Sendable Data Extension used to send the email? Choose 2 answers
- A. SET @firstName = attributeValue (''First Name'')
- B. SET @firstName = %%First Name%%
- C. SET @firstName = [First Name]
- D. SET @firstName = ''First Name'']
Answer: A
NEW QUESTION # 97
Which of the following is a valid comment within an AMPscript code block? Choose 1.
- A. --comment
- B. - comment -->
- C. // comment
- D. /* comment */
Answer: D
NEW QUESTION # 98
Northern Trail Outfitters has an Enterprise 2.0 account with 15 business units. Each business unit can access a Shared Data Extension named 'Inventory', which contains the details for each product. A Boolean field named 'InStock' indicates whether the item is available.
Which snippet of AMPscript would return all products which are currently available?
- A. LookupRows ('Ent. Inventory*, 'true', 'InStock')
- B. LookupRows ('Ent. Inventory*, itemName, 'InStock', 'true')
- C. LookupRows ('Ent. Inventory*, 'InStock', 'true', )
- D. LookupRows ('Inventory*, 'InStock' 'true',)
Answer: C
NEW QUESTION # 99
A developer wants to create a Send Log Data Extension to increase efficiency with tracking email sends.
Which two best practices should the developer remember when configuring the Send Log Data Extension?
Choose 2 answers
- A. Maximize the field size to accommodate all incoming data.
- B. Use Data Retention to limit the amount of data captured.
- C. Limit custom fields in the data extension to 10 or fewer.
- D. Create a number of fields equal to the fields in the source data extension.
Answer: B,D
NEW QUESTION # 100
NTO wants to exclude sending an email at send time to those with a record on the 'Exclude' Data Extension. The primary key on this data extension is Subscriber Key. How would a developer write the Exclusion Script?
- A. Rowcount (LookupRows('Exclude',SubsciberKey,_SubscriberKey) >0
- B. Lookup ('Exclude','SubscriberKey', 'EmailAddress', emailddr_)
- C. Rowcount (LookupRows('Exclude','SubscriberKey,_SubscriberKey) >1
- D. Lookup ('Exclude','EmailAddress','SubscriberKey',SubscriberKey)
Answer: A
NEW QUESTION # 101
A developer wants to inject a Contact into a journey using API. What method and route would be used to accomplish this?
- A. Post/ interaction/ v1/events
- B. Post / contacts/v1/contacts
- C. Post/interaction/v1/interactions
- D. Post/v1hub/datevents/key:[key} /rows / {primaryKeys
Answer: A
NEW QUESTION # 102
A developer wants to upload a base64-encoded file to Content Builder using an API Installed Package but receives an insufficient Privileges error. What should the developer check to troubleshoot the error?
- A. Verify the Asset Type Id matches the Asset Type Name
- B. Confirm the Component's Channel options are available
- C. Confirm the REST Base URI uses the correct subdomain
- D. Validate Client Id and Client Secret are correct
Answer: B
NEW QUESTION # 103
Certification Aid wants to create Contacts in Marketing Cloud via API calls. Which API should be used for this? Choose 2.
- A. Contact object
- B. SOAP API
- C. POST /contacts/v1/contacts route
- D. REST API
Answer: C,D
NEW QUESTION # 104
A developer wants to implement a newsletter registration from on NTO's website. Prior to form submission, an email address provided by the visitor should be validated. Which option could be used to support this scenario?
- A. SOAP API, Perform method with ValidationAction object
- B. REST API, /messaging/v1/domainverification route
- C. SOAP API, Describe method with EmailAddress object
- D. REST API, /address/v1/validateEmail route
Answer: D
NEW QUESTION # 105
A developer wants to expand their knowledge of Query Activities. They want to identify email addresses that have bounced in the last 30 days, along with the Bounce Reason and some additional subscriber specific data; however, the SQL they have written does not return any records. Below is the SQL statement:
What updates should be made to ensure this SQL statement returns the desired results?
- A. Marketing Cloud does not allow DateAdd functions in Query Activities. They should define a specific date.
- B. Marketing Cloud _Bounce data view does not contain EmailAddress. They should join on SubscriberlD.
- C. Marketing Cloud Data Views only hold 20 days worth of data. They should narrow scope of DateAdd function.
- D. Marketing Cloud does not allow use of GETDATE function. They should define a specific date.
Answer: B
NEW QUESTION # 106
Northtrn Trail Outfitters mistakenly synced the User_Salesforce object which added to their billable contact count.
What should be recommended to remove these contacts'
- A. Update the sync to remove these contacts from the All Contacts table.
- B. Use the REST API to delete the contacts from the All Subscribers table.
- C. Put the synced records into a sendable data extension and use Contact Delete.
- D. Use the SOAP API to delete the contacts from the All Contacts table.
Answer: C
NEW QUESTION # 107
A developer is managing the data model programmatically and needs to access Attribute Group schema via the API. Which API should the developer use?
- A. XML
- B. Bulk
- C. SOAP
- D. REST
Answer: C
NEW QUESTION # 108
Certification Aid created following AMPscript code: %%[ SET @var1 = 10 SET @var2 = 20 SET @var3 =
30 ]%% How can the three variables be summed up to evaluate to 60? Choose 1.
- A. SET @total = @var1 + @var2 + @var3
- B. SET @total = Add(@var1, @var2, @var3)
- C. SET @total = Add(@var1, Add(@var2, @var3))
- D. SET @total = Sum(@var1, @var2, @var3)
Answer: C
NEW QUESTION # 109
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