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Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions:

1. A Marketing Cloud admin wants to create an SFTP User for the first time.
Which two considerations should be taken when configuring an SFTP User7 Choose 2 answers

A) By default, the password will be the password of the logged-in user.
B) Minimum password length is 12 characters.
C) By default, the username is the MID for the current Marketing Cloud MID.
D) Once created, the user will need to be activated in order to use the SFTP.

2. A Marketing Cloud admin is asked by the marketing team to ensure a default Header and Footer be added to emails.
Where under Setup could this be created?

A) Emails Studio Settings
B) Campaign Settings
C) Account Settings
D) Content Builder Settings

3. Northern Trail Outfitters (NTO) keeps their subscribers in sync with their external database via the import of a CSV file which is dropped to the of Marketing Cloud SFTP each day. However, NTO has realized the number of subscribers being sent emails is considerably lower than the number they were expecting based on records in their database.
Which feature would allow NTO to monitor whether all records were added to the target data structure each day?

A) Run Completion within the File Drop Automation
B) Notation Settings within the Import File Activity
C) External Key within the Import File Activity
D) Runtime Error within the File Drop Automation

4. Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers

A) Lists
B) Data Extensions
C) Groups
D) Publication Lists

5. Northern Trail Outfitters has a mobile app.
Which two products would allow them to send push notifications to customers with their mobile app?
Choose 2 answers

A) Journey Builder
B) Contact Builder
C) Mobile Connect
D) Mobile Push

Solutions: